What is SEO? Search Engine Optimization can help scientists manage their online presence. Learn how people search for you (and your research). Patrick Wareing is a life science digital marketing consulting in the United Kingdom. He’s joining me live to talk about why SEO is important for scientists, academics, and grad students.
#SEO #SearchEngineOptimization
Read why scientists should have their own websites on Patrick’s blog https://patrickwareing.com/blog/should-scientists-have-their-own-websites/
Patrick Wareing (@WareingPatrick) is a digital marketing consultant specialising in science related industries. He is a graduate chemist with industry experience in both scientific R&D and agency-side digital marketing and now uses his learning and knowledge to combine the two disciplines together as a life science digital marketer.
https://PatrickWareing.com
Welcome to The Social Academic YouTube channel, an extension of my blog about managing your online presence in the HigherEd world.
I’m Jennifer van Alstyne (@HigherEdPR). I help faculty, researchers, and organizations share their work with the world. Especially in online spaces like websites and social media.
https://TheAcademicDesigner.com
Mentioned in this live conversation
• Owlstown by Ian Li, PhD is a website builder for academics https://www.owlstown.com/
• Mangools, an SEO encyclopedia https://mangools.com/blog/seopedia/
• 10 keyword research tools https://ahrefs.com/blog/free-keyword-research-tools/
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