INTRO TO SEO (SEARCH ENGINE OPTIMIZATION)
In this 5-minute, online class, you’ll learn what search engine optimization is (and isn’t). You’ll find out the differences between “organic listings” on Google, versus paid advertising, local listings, quick answer boxes, and other types of listings. You’ll discover the top parameters that Google uses when deciding which websites to send to the top, and how to perform do-it-yourself SEO. You’ll also get tips for choosing and hiring an SEO agency or consultant.

NEXT STEPS
Check out https://www.fiveminuteclasses.com/small-business-marketing-classes-online/intro-to-seo-what-is-search-engine-optimization/ for recommendations for next steps to take and to download free small business worksheets, including a marketing plan.

WEBSITE WITH FREE VIDEOS AND WORKSHEETS FOR SMALL BUSINESSES
Visit https://www.fiveminuteclasses.com/ to watch more 5-minute “how to” videos on small business topics, including marketing, pricing, cash flow, start-up steps, and more. We have more than 50 videos, 20 worksheets, and a monthly newsletter for small businesses – all of which are free!