If you’re involved in any role that includes engaging with prospects and promoting your business’s products and/or services, then you’ve undoubtedly come across instances where your lead gives you the ‘cold shoulder.’ Irrespective of your personality or level of self-confidence, this can at times prove difficult or awkward to deal with, but more-so, it can sometimes be a challenge trying to figure out how best to convert that cold shoulder to a warm lead. This article offers some practical tips and pressure free ways of re-establishing contact and warm up prospects when you’re getting the silent treatment.