OK, now you know. I am a movie addict, science fiction in particular. What are those robots have to do with online marketing? So glad you asked because I am about to let you in on a little secret that will change how you build your brand and do business online.
Let’s talk about those little automated cash machines that give you another stream of income 24/7!
It’s one thing to get excited about Facebook chatbot automation. It’s another to actually pull it off. What’s not to love about chatbot automation in general? Can you imagine turning what would otherwise be a flat pointless inbound interaction into a potential sales opportunity?
That’s precisely the kind of opportunity Facebook chat automation and bot programming bring to the table. By making your prospects feel that you are actually catering to their needs, you go a long way in building your brand. This is a great thing, this is a victory in and of itself. However, beyond this, you cannot overlook the tremendous commercial opportunities.
One Facebook chatbot can help you automate multiple potential sales paths 24/7
This is probably one of the most exciting features of Facebook Messenger automation.
Do yourself a big favor. If you’re looking to unify your overall online presence, so that each and every piece of messaging you send out maximizes its effect, listen up. The best way to do this is to use Facebook Messenger bots. Everything you say to a call to action that leads to people seeing your profile.
Once you get people on your profile, you will be able to deliver your payload. What is your payload? Well, it used to be your website URL. I suggest you change that up. I suggest that when you call people to action, to check your profile, or to go to your website, get their eyeballs on your messenger bot link.
Get them to click that link so chatbot would kick in, and you can then steer the conversation to where you need it to go. You can take them to different parts of the all too familiar KLT (Know, Like, Trust) online sales funnel conversion process. Depending on the keyword query of your prospect, your bot can serve up content that familiarizes the prospect, gets them to like a class of solutions, or pushes the specific solution you’re selling.
In other words, regardless of where your prospect is in the conversion process, your bot can serve up the content that will push them along until they fully trust your brand. Talk about a quick and efficient way to build trust and credibility online. You can do this on a 247 basis! And best of all, it doesn’t cost an arm and a leg.
No Idea Where to Start or How to Set It Up?
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