A backlink is simply a link to your site from another site. Backlinks are also referred to as inbound links, incoming links and inward links. Having a good amount of backlinks leading to your site can do a lot for your search engine ranking. Your goal is to have numerous backlinks from authoritative sites and…

Digital marketing speaks more about a win-win situation for you and your customers. It works ways beyond TV ads and billboards that come under traditional marketing. With 80% of individuals surfing online simply to gather information, the services are gaining popularity. So, here are some benefits you can reap through online marketing. Connect with customers…

A squeeze page also known as opt in page is a web page designed to specifically get visitors to subscribe to your list, In this article I will explain the many ways to help you get visitors who visit your opt in page to not only visit but will also subscribe once they have visited….

There are quite a few advantages of joining an affiliate program. Anyone who has been on the internet for the last decade will know just what affiliate marketing is. But for those who don’t have a clue, here’s a simple explanation.

I frequently hear the question raised, “Is email marketing that powerful?” Yes, it is and without learning how to use it effectively, your website will make next to no money. First, remember the following. The World Wide Web serves about 6 billion mobile users. Yes, more people have mobile devices than have toilets. What this…

Digital marketing has taken the advertising sector by storm. It has become an indispensable tool in the hands of a marketer to promote its brand’s objectives and lend it a visibility. As we are constantly witnessing advancements in the realms of social media, mobile marketing and user experience, the scope of digital marketing is reaching…

Let’s assume for a moment that you own a business and want to go about getting people to find it online via search engines. And we’ll also assume that you want to promote awareness about your business via social media venues such as Facebook, Twitter, Pinterest, LinkedIn, Google+, etc. It is all-too-easy to become immersed…