In this video, Santiago Cruz walks us through a tutorial on how to leverage advanced email marketing segmentation to 3x your email revenue.

This email marketing tutorial covers the following topics:

– The goal of email marketing as a whole

– Breaking email segmentation down (what it is and why you NEED to leverage it)

– Building email segments & executing them (real examples and screenshots from Klaviyo accounts)

– Steps for implementing these email marketing segments (practical steps and how-to’s).

You can follow Santiago on Twitter here: https://twitter.com/SantiagoCruz02

Here’s his website: https://www.fourthplanetmedia.com/

Here’s the segments spreadsheet from his presentation: https://docs.google.com/spreadsheets/d/1Bb4cfBz_y2FKP6tEm98hIMDBgfqz2WF5NDfQZAoriww/edit?usp=sharing />
Here’s my weekly free ecommerce email marketing newsletter: https://chasedimond.com/chase-email-newsletter

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