In this day and age people seem hesitant to do anything that seems like a lot of work. There is the myth that you don’t really have to do much to make profits online. This is however very far from the truth and without a doubt one of the areas where real work has to be done if you are to make it online is in the area of list building. There are two tested ways to get things rolling. You can offer something for free or for sale at a small price. Each offering will give you a different audience so think first.