—————————————-
In this video tutorial Digital Marketing by Uplatz, you will learn SEO (Search Engine Optimization)
what it is, its types, its uses and every concepts.To learn more, visit https://training.uplatz.com/online-it-course.php?id=digital-marketing-40 or call us at +44 7836212635.
Digital Marketing, by its term, refers to the marketing of products through the use of digital medium. It is any form of marketing products or services that involves electronic devices. The use of the Internet and other digital media and technology to support ‘modern marketing’ has given rise to a bewildering range of labels and jargon created by both academics and professionals. It has been called digital marketing, Internet marketing, e-marketing and web marketing and these alternative terms have varied through time to time.
Digital Marketing is itself a very vast field and consists of many components. These components are:
• Search Engine Optimization (SEO)
• Search Engine Marketing (SEM)
• Social Media Optimization (SMO)
• Social Media Marketing (SMM)
• Pay Per Click Advertising (PPC)
• Email Marketing
• Video Marketing
• Remarketing
The reason why Digital Marketing is so important for today’s businesses as because, using Digital Marketing, one can reach an enormous audience in a way that is both cost-effective and measurable and also takes less time as compared with the traditional marketing tactics to reach the target audience.
Interested in learning the complete Digital Marketing Course? Contact us:
Email: info@uplatz.com
Website: https://training.uplatz.com
Syllabus
1. Digital Marketing Overview
• Marketing, Traditional vs Digital
• Inbound/Outbound Marketing
Website Planning & Development- WordPress
• Domain Selection
• Website Hosting
• Website Planning and Design
• Bloggings
• Design for Marketing
2. Advanced Search Engine Optimization
• On-Page Optimization
• Off-Page Optimization
• Local SEO/GMB
• International SEO
• Black HAT SEO
• Content Marketing
• Google Analytics
• Google Tag Manager
• SEO Strategy, Auditing and Reporting
3. Lead Generation for Businesses
• Email Marketing
• Email Automation
• Lead Generation for Businesses
• Mobile Web Marketing
• App Store Optimization
• SMS Marketing
4. Social Media Marketing
• Facebook Optimization & Marketing
• LinkedIn Optimization & Marketing
• Twitter Optimization & Marketing
• Instagram Optimization & Marketing
• YouTube Optimization & Marketing
• Pinterest Optimization & Marketing
• Quora Optimization & Marketing
5. Ecommerce Marketing
• E-Commerce Optimization & Marketing
• Dropshipping
• Marketplaces for Product Selling
6.Online Display Advertisements
• Google Ads Introduction
• Google Search Ads/PPC
• Google Display Ads/GDN
• Google Video Ads
• E-commerce Ads
• Remarketing
• Retargeting
• Universal App Campaign
• Conversion Tracking
7. Money Making Tool
• Affiliate Marketing
• Google AdSense
• Start as a Freelancer
8. Digital Marketing Strategies
• Online Reputation Management ORM
• Growth Hacking Fundamentals
• Influencer/Attraction Marketing
• Mock Interviews
#Optimization #emailmarketing #ecommercemarketing
