This is a follow on article from step by step SEM. You will need to read that article first as we go through this process. In this article we will cover keyword selection, article creation and submission and on site search engine optimization of your article using WordPress plugins. Don’t be intimidated. Initially this can be fairly time consuming. But we are building the foundations of your business. These articles, product descriptions or tips are going to be the directional arrows that Google uses to point people to your business. Once they are properly set up, they are going to be bringing customers to your business 24 hours a day. So do it now and gain the long term benefits.