When you want to start a new business pursuit and you do not have the capital, then you may feel frustrated and even a little depressed. The percentage of people trying to start their own businesses is getting higher and higher each year. Unemployment has become an issue that even the government has found hard to conquer. One of the best business models to look at is that of an online business, one that does not require any startup capital or at least, very little startup capital. There are many different online business models to choose from. The trick is to find an online business model that is easy for us to understand and implement and will not require the services of a ‘rocket scientist’ to get started.