SEO stands for “Search Engine Optimization”. Simply put, it’s the process of improving your website to increase your visibility when people search for products or services related to your business on Google, Bing, and other search engines. The higher your pages’ visibility in search results, the more likely you are to attract attention and attract potential and existing customers to your business.

How does SEO work?

Search engines like Google and Bing use robots to find pages on the web, go from site to site, gather information about those sites, and add them to the index. Think of the index as a massive library where a librarian can pull up a book (or web page) to help you find exactly what you’re looking for. #seo